How Brands Can Deliver a Superior Customer Journey

Tijs van Santen, Chief Customer Officer at Uberall, speaks about how businesses can deliver seamless hybrid CX to meet today’s consumers expectations. The piece offers insights into our recent Forrester commissioned study.

About Uberall

Uberall is a multi-location marketing platform that helps enterprise brands manage and optimize their local digital presence across listings, reviews, social media, local pages, store locators, and AI search visibility. The platform is built around Location Performance Optimization (LPO), a framework that connects visibility, engagement, reputation, and conversion to measurable business outcomes at the location level. As of 2026, Uberall powers over 1.4 million business locations globally for more than 1,800 customers and partners, with over 100,000 platform users. The company serves brands across retail, hospitality, food and beverage, healthcare, financial services, and automotive and electric vehicle charging. Uberall sells directly and through a global network of reseller and agency partners.