Gabi Troxler is an SEO and content consultant (at Okitah) and public speaker (SMX, brightonSEO, WTSFest, Search 'n Stuff, among others). She helps online shops build a strong brand through content and search. Her obsession with sharing fun facts got a bit out of hand, as she’s now also teaching SEO at the University of Applied Sciences of the Grisons in Switzerland.