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All Articles By Sara Vordermeier

AI-generated picture of a bagel establishment with listings elements
The Market Leader Loses the Local Mention to Whoever Did the Location-Level SEO Work for Months

AI models judge each location on its own evidence, however strong the brand. Here's the updated definition of local SEO for multiple locations — and the four places it breaks.

young lady pushing an elderly lady in wheelchair with listings elements from search
Nearly 50% of Patients Ask AI to Find a Healthcare Provider — Here’s How You Get Recommended Locally

In total, 47% of patients now use AI tools like ChatGPT, Gemini, or Perplexity to find a healthcare provider. AI recommends the practices whose listings, reviews, and photos agree with each other, not the biggest brands in healthcare.

decorative screenshot of a listing surrounded by local citations
Nobody Gets Excited About Local Citations … Until They Realize AI Tools Cite Them More Than Your Website

Local citations are online mentions of your business's name, address, and phone number. AI search models now cross-reference them before deciding whether to recommend you.

screenshot of UB- in platform with decorative automation messages surrounding it
Get It Done, Stay in Control: How UB-I Executes Location Marketing Tasks

Multi-location brands don’t need another dashboard. UB-I drafts review replies, corrects listings, and completes profiles across hundreds of locations — then queues everything for your team’s approval.

ai generated local business description box surrounded by example reviews
Customer Review Sites That Influence Your AI Mentions — and Why Star Ratings Don’t Always Matter

Your online reputation can make or break your success–and since it's mainly influenced by online reviews, you should be present on top review platforms!

LLM answer mockup surrounded by screenshots of business data in search
How Do “LLM Connections” Actually Work When You Can’t Actually Submit Your Business Data?

No listings platform submits data directly to ChatGPT or Perplexity, or any AI tool for that matter. Here’s how AI data sources actually work to influence your LLM visibility.

scattered list of multi-location marketing tasks surrounding illustration of UB-I
200 Tasks Across 500 Locations: UB-I Tells You Which Five Matter Most

UB-I is the AI agent that tells multi-location marketers which tasks matter most — ranked by SEO and GEO performance impact, not just urgency.

UB-I mascot highlight issues with social media and local listings in Uberall platform
10% of Your Listings Changed Last Week, But Nobody on Your Team Noticed

Listing drift — hours changing, pins moving, competitor edits — happens constantly and most teams don’t catch it in time. Here’s how UB-I’s intelligent monitoring closes that gap.

screenshots of UB-I with UB-I character
Multi-Location Teams Are "Babysitting" Their AI Marketing Assistants and Now They Have More Work Than Before

AI marketing assistants were built for one location, one task at a time. Here’s why multi-location brands need an AI agent that works without being prompted — and how UB-I delivers that.

replications of google search and console for local and organic SEO
Local SEO vs Organic SEO: The Ranking Factors Aren’t the Same, But AI Search Reads Both Before It Recommends You

Local SEO and organic SEO have always run on different ranking factors. AI search doesn't pick a side — it reads both before deciding whether to recommend you.