Digital Location Marketing know how for the tag: google

Your very own booking service, directly within Google Search and Maps
August 15, 2017
With uberall, you can influence the Google Local Pack like never before. We give you a special action button which allows your customers to make appointments, orders, and reservations directly within the Google search results. more
Google goes social: Posts directly in search results
July 14, 2017
uberall blog main image google posts
Just when you thought Google couldn’t be any more valuable for your company, it goes ahead and develops a postings feature so you can reach your customers. The feature will drive Google’s development as a social platform - making uberall even more relevant for your business. more
Open for business: Special opening hours for your businesses
June 22, 2017
uberall Blog main image - Google special opening hours
Reliable opening hours are vital for foot-traffic - which is why we made it possible for you manage special opening times directly from the Location Marketing Cloud. If you’re closed on a bank holiday, for example, you can ensure your customers aren’t disappointed when they reach your doorstep. more
uberall and the Google Menu - serving up a deliciously simple way to get customers to your locations
May 8, 2017
Earlier this week, we told you about how you could manage Google Attributes for your locations directly within the Location Marketing Cloud, so that potential customers could find your locations with context-based search. We’re happy to tell you today that customers can now also find you if they’re hungry for one of your menu items. more
NEW from uberall: Manage Google Attributes within the Location Marketing Cloud
May 3, 2017
Main image Google attributes blog
Adding context-rich information about your locations could be the difference between getting foot-traffic, and not. More customers than ever are looking for specific information about locations, which can only be supplied by attributes. In this article, we show you how uberall can help you make attribute-related searches benefit you, using the Location Marketing Cloud. more
Citation Building is more important than ever
March 13, 2017
uberall offers best practice citation building
It builds local online presence for websites, which is pretty important in a world where half of all Google searches have a local reference. This is mainly due to the ROPO (Research Online, Purchase Offline), where consumers search online for a product or service which they then use or buy offline. Local businesses need their search results to be prominently displayed so to capitalize on the ROPO trend. more
"Suggest an edit" in Google: uberall protects location data
February 7, 2017
Suggest an edit in Google - Main image
Google locations can be edited with just a few clicks by any user. In this precarious situation, uberall offers franchised companies sustainable data security. more
New: Comparative performance insights for all your Google and Facebook Locations
January 10, 2017

You can’t tell how well you’re performing without analytics. That’s why uberall took Google My Business’ (GMB) updated API, and made it even more meaningful for multi-location business. We even made these insights comparable with your Facebook Location pages. more
Micro-moments in the year of local search
January 4, 2017

In 2017, marketers need to be present in consumers’ micro-moments. This means finding ways to be inviting, reassuring and useful in a local sense. What’s more, brands will have to do it while navigating a world that is, in many ways, divided. more
Risks of unverified Google My Business listings
November 4, 2016
Not verifying Google My Business has consequences for both a business’s online presence and offline sales. uberall gives companies control over their Google Locations whilst boosting local visibility.
Location in the spotlight

Small and medium-sized businesses as well as big chain store companies depend on full control over their location data and touch points on the internet to hold their ground in local online marketing. more