Digital Location Marketing. Know how.

All you need to know about Digital Location Marketing and how companies benefit from using it properly.


How Online Searches Fuel Offline Conversions

It’s no secret that online search is the driving force behind most of today’s consumer activity. Many businesses rely on local search traffic for a large majority of their offline sales. According to data from Comscore, 78% of mobile searches lead to a purchase within 24 hours, and nearly three quarters of those purchases occur at a physical store. This is why it’s critical for Partners and Enterprises to cultivate the connection between online and offline marketing—the more these two worlds can be integrated, the greater the impact on the consumer—and store revenue!

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NEW STUDY: SMB Marketers Believe Amazon’s Alexa Marketing Potential; Are Cautiously Waiting for Voice Technology to Hit Its Stride

Uberall has just released a compelling new study that explores how small- and medium-sized business (SMB) marketers are looking at and using emerging interactive voice technology. The study found that SMB marketers, overall, are optimistic about voice marketing—expecting and seemingly preparing for the technology to take off—but they are still waiting for a clear ROI to emerge before they invest deeply.

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6 UK Business Directories That Are Crucial for Location Marketing
6 Important UK Business Directories

When it comes to reaching consumers who search online before buying locally, you will need to ensure that your business has a location marketing strategy in place. By creating accurate business listings for each of your locations, in various online UK business directories, you will be found by more consumers who are looking to buy in all of your areas... right now.

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Location Marketing: 5 Signs You Should Prioritise It in 2019
How Location Marketing Reaches New Consumer Search Trends

Location marketing became a must-invest area for 2018 due to its ability to put customers who are looking to buy locally in front of businesses that supply locally - regardless of whether you have ten locations or 1,000. More consumers are searching online for local goods and services than ever before, which means that if you are seeing any of the following signs, investing in local marketing should be your number one business resolution for 2019.

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