By Josha Benner, Co-Founder of Uberall, Inc.
“Near me” searches have exploded. In fact, a Google study found that mobile “near me” searches – localized mobile searches for brands and products close by – have increased by 200%. Today’s consumers prioritize proximity over brand loyalty more than ever before.
So to dig deeper into shopper preferences regarding “near me” searches, we at Uberall recently surveyed more than a thousand smartphone users across the U.S. Here’s a closer look at our findings.
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