Digital Location Marketing know how for the tag:

Location Marketing

Time-consuming marketing campaigns? Save time with Uberall and efficient labels for your locations

Targeting the right customers is vital for all effective marketing campaigns. You invest a lot of time in planning your promotions, but less than half of consumers feel they are properly addressed by ads and information online. But now with Labels, Uberall helps you target your customers better, and run more targeted communications on Facebook, Google and other platforms. Saving you time, and bringing more customers to your stores.

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Google Store Visit Conversions: from ad clicks to in-store purchases
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Over nine out of ten purchases are still taking place in brick and mortar stores. But how exactly does an interested consumer become a customer? Online ads are becoming increasingly important to measure this conversion. Google’s Store Visit Conversions in AdWords aims to measure the actual impact of online ads on buying behavior - and this tool is ...

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Top 5 Answers to the Offline Attribution Question
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The golden marketing question: how effective are your ad campaigns? With a large majority of sales being made in-store, simply tracking your online conversion rates is not enough to track the effectiveness of your ad campaigns. Business owners and marketing managers increasingly need to understand if their efforts are translating into store visits....

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