REPORT

3 Reasons Why You Need a Store Locator

Whether you're managing 10, 100, or 1,000 locations: your business will significantly benefit from a store locator and local landing pages. Think of it as the ultimate guide for customers with all the details they need to drop by and make a purchase.

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Why a seamless customer journey from online to offline touchpoints matters
How a store locator and local landing pages contribute to your business growth
How different business models use it as a secret weapon in location marketing

Tina Kruse

Project Manager, Popken Fashion Group

With the store locator, customers can search for locations nearby or in specific regions by using a search bar or a map. With just one click, they land on a separate landing page that shows them more about the specific location: offers, coupons, loyalty programs, job postings, and more.

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Lorenz Fuchs

E-Commerce Business Development Manager, LAKRIDS BY BÜLOW

With a strong network of stores and resellers, a substantial share of LAKRIDS BY BÜLOW’s revenue is generated offline. However, our channels support each other and we see great synergies between our e-commerce sales in areas where we are also physically present. So we look at these channels holistically and build our online strategy around that. We look forward to seeing how our results will further evolve in the next few years.

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