Overview
Pertemps, the UK’s largest privately-owned recruitment agency, was looking for a partner to help optimise the accuracy and searchability of their individual branches. With 100+ locations and hundreds of jobs posted daily, Pertemps has to consider the different consulting needs, search habits and preferred means of engagement of their vastly diverse client and candidate base. Struggling to manage their online presence, Pertemps was looking for a partner to help update, manage and build on all of their online citations.
The Solution
Pertemps partnered with Uberall to leverage Listings, creating individual citations for all of their network locations. This optimises their searchability on directories such as Google, Bing and Yelp and ensures all online profiles across 50+ intelligent platforms are accurate and up-to-date.
To personalise each branch and make it relevant to the type of job hunters it services, the Uberall team made sure all profiles include custom content such as photos, logos, branch-specific information, opening hours and its area of service. Now offering all job candidates the same level of brand and service experience is easy, whether they are meeting on-site or online.
The Results
Within just one year, Pertemps has greatly increased their online interactions and almost doubled their online reviews, ultimately growing the number of job candidates and improving their brand perception.
*YoY Q3 2017 vs Q3 2018