STUDY: Google is the #1 Local Travel Guide but TripAdvisor, Yelp, and Airbnb Not Far Behind

“Consumers are eager to book post-COVID travel and travel-related businesses would be wise to optimize their local presence on Google and other popular travel apps,” said Greg Sterling, VP of Insights, Uberall. “Data shows that consumers use multiple travel sites when planning a trip and making dining, lodging, and entertainment decisions along their journey.”

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