Types of Personal Data and Data Subjects

As the SaaS Products of Uberall provide different functionalities, the types of Personal Data and categories of Data Subjects of the Processings on behalf of Customer can depend on the SaaS Products agreed upon in the Agreement.

The following types of Personal Data of the following Data Subject are processed on behalf of Customer regardless of which specific Saas Products or other services are agreed upon in the Agreement.

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SaaS Product(s)	Type(s) of Personal Data	Categories of Data Subjects
Any SaaS Product / Platform	Contact data Disclosed information (from third parties, e.g. from public directories) Login / Credential data Other Personal Data included in Corporate Location Data by Customer	Customer(s) Employees Contact persons Other Data Subjects whose Personal Data is included in Corporate Location Data by Customer

In addition to that, the types of Personal Data of the categories Data Subjects set forth below are Processed on behalf of Customer in the event that the Parties agreed on the provision of the respective SaaS Products or features or functionalities thereof in the Agreement:

SaaS Product(s)	Type(s) of Personal Data	Categories of Data Subjects
Reviews	Review data (name, review texts, date, time, review object) In the event “Reviews” includes “Review Tiles”: Access data (e.g. IP address for logging purposes)	Users / Reviewers In the event “Reviews” includes “Review Tiles”: User / Website visitors
Locator & Local Pages	Electronic identification data (IP address for logging and content delivery routing purposes) Query input of users / website visitors	User / Website visitors
Social Organic	Post content data Login / Credential data	Employees Contact persons Other Data Subjects whose Personal Data is included in Social Media Posting(s) by Customer
Messages	Communication data (message date & time, message content, user name, channel, status etc.) Login / Credential data	Users / End-Customers Employees Contact persons
Review Generation	Contact data (name, email address and/or telephone number) Communication and mailing data	Contacts / End-Customers
Social Ads	Contact data (name, email address, address, phone number, job title etc.)	Employees Contact persons Prospects / End-Customers
Surveys	Any personal data requested by Customer to be entered by Data Subjects in survey form(s) created by Customer	Contacts / End-Customers
Uberall Connect / Platform Integrations	Any personal data that is subject to the agreed Integration / Connection for which Uberall Connect is utilised	Any data subject whose personal data is subject to the agreed Integration / Connection for which Uberall Connect is utilised

To the extent that any other data than set forth above is being processed for the SaaS Product Insights & Analytics, such data shall only be fully aggregated and anonymised data. Uberall is the Controller to any such anonymisation processing.